Research-driven digital products designed to bring clarity to complex user journeys.
Hi, I am Samantha
UX & Product Designer
I design thoughtful, user-centered experiences by translating complex requirements into clear, intuitive, and trustworthy digital products.
SkillBridge
Mobile & Web · Learning Platform · UX / UI Design
A research-driven platform designed to help people find the right tutor faster. I improved onboarding, clarified categories, and created a personalized matching flow that reduced search friction and boosted learner engagement.
Saving Faces Skin Care
Website Redesign · Clinic · UX / UI Design
A full UX/UI transformation that turned a confusing clinic website into a clear, credibility-driven skincare experience. I restructured services and pricing, added safety and before–after proof, surfaced esthetician bios, and simplified the booking flow so visitors can book with confidence.
HelloFresh
Recipe Detail · Interaction Design · UX / UI
An interaction-focused redesign exploring how step-by-step flows and visual hierarchy can reduce cognitive load for multitasking users.
